케터우스.Daily marketing trends · Aug 26, 2026 UTC
marketernews · N.159 · KR · Case

Banolim Pizza x 'Zenless Zone Zero' limited sets

FADING · momentum 78 · since 2026-08-04

HoYoverse paired its action game 'Zenless Zone Zero' with Banolim Pizza on 2 limited collab sets, on sale August 4 through 25. The sets bundle character keycaps and acrylic stands with holographic photocards carrying in-game redeem codes, going after goods collecting and in-game rewards at once.

Banolim Pizza x 'Zenless Zone Zero' limited setsWatch the original ↗

Editor's note

Merch alone means one purchase and done. Slip in a redeem code that works inside the game and the pizza box follows the player to their next login, a collab's lifespan comes down to what's left after the meal.

How to do it

  1. Attach a game or character IP with a solid fandom to a bundle
  2. Include an in-game redeem code so a purchase becomes a login
  3. Drive repeat buys with collectible random items like keycaps and photo cards

How to make it · CapCut

Recipe [PRODUCT] 콜라보 언박싱 레시피 01 15초 리빌, 봉인된 콜라보 박스로 오픈 02 캐릭터 굿즈가 나올 때마다 빠른 컷 03 마지막은 리딤 코드 클로즈업 04 음악은 상업적 이용 가능한 트랙으로 교체

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