케터우스.Daily marketing trends · Aug 26, 2026 UTC
marketernews · N.123 · KR · Format

The zoom-in lookbook

FADING · momentum 78 · since 2026-07-13

A full-body outfit shot fills the screen, then close-ups of the bag, shoes, and accessories pop up over it one by one. No song or dance required, the video structure alone carries it, so brand accounts can use it right away.

The zoom-in lookbookWatch the original ↗

Editor's note

It works beyond fashion, try products, interiors, or plating. Zoom into details over the wide shot to point straight at what people will want to buy.

How to do it

  1. Lay down a base shot of the full outfit or space
  2. Layer in zoom-in cuts of each key detail
  3. Save the item you most want to sell for last

How to make it · CapCut

Recipe [PRODUCT] 줌인 룩북 레시피 01 전체 착장 사진을 프레임에 깔기 02 아이템별 클로즈업 카드를 하나씩 팝업, 마지막은 [PRODUCT] (Overlay) 03 팝업은 전부 비트에, 마지막 카드만 살짝 크게 (Scale keyframe)

Compiled by our editors · Fill it with your product in the interactive card →

Source · WePick · Open in the interactive archive ↗ · Today's trends ↗