MG Community Credit's cheer truck tour

RISING · momentum 72 · since 2026-08-14

For its second-half campaign, actor Cho Jung-seok rides a cheer truck across the country, turning local programs like youth scholarships and small-business support into cheer songs. Real town names and regional dialects stay in, so a finance ad plays like a neighborhood singing contest.

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Editor's note

The bigger your national footprint, the more 'our town' details build trust. Keep real place names and local speech where your stores actually are, and one budget reads like a hometown ad in every region.