marketernews · N.101 · KR · Format
The lo-fi, phone-shot look
ENDED · momentum 64 · since 2025-09-01
Raw phone footage beats studio polish. Heavy retouching reads as 'ad' now.
Watch the original ↗Editor's note
Invest in hooks and captions, not gear. High on craft, analog in feel.
How to do it
- Shoot on your phone in natural light
- Put the real effort into the hook
- Skip the fancy editing