marketernews · N.41 · JP · Strategy
LINE and Yahoo ad merger (Japan)
ENDED · momentum 88 · since 2026-04-01
LY's unified ads have launched. Display ads went live in the LINE friends tab on July 6, and LINE reaches 99 million MAU, 78% of Japan's population.
Editor's note
Entering Japan? Build a utility-first official LINE account before you buy ads.